State of Tourism Report

Connecticut’s tourism sector is on the rise, thanks to the newly revitalized Statewide Marketing and Tourism Office. This report outlines the notable advancements sparked by the team's innovative approach. From a boost in lodging revenue and visitor spending to increased state and federal funding, these efforts have generated tremendous momentum. The return on investment from tourism and marketing initiatives is clear, benefiting not only the industry but the entire state by driving growth in residents, employees, and taxpayers, and positioning Connecticut for long-term success.

Download the full report here